John launches own scent
By: Mario E. Bautista From: People's Journal
[December 01, 2007]

John Prats now has his own scent, Motion, from Scent Station of Michelle Dula Asence, president and general manager of Zen Zest that is fast establishing its hold in the local scent industry. Why did they get John as their first celebrity endorser? “We’re now on our seventh year and we feel it’s time to get a star like him as endorser,” says Michelle. “John is perfect for Motion as he’s a great dancer who got the right moves and has just released his first dance album, ‘Dance Floor Dynamite’. Aside from being so talented, he also has a clean wholesome image and a good family background.”

What does John think of Motion, his signature fragrance? “It smells like imported branded perfumes, but very affordable,” he says. “Talagang ginagamit ko siya dahil perfect pati sa lifestyle ko. When they got me, I was very enthusiastic about creating my own scent that I even designed the bottle, the label and the look of the box. Perfect itong pangregalo to your husbands and boyfriends this holiday season and it’s now available at various SM, Robinson, Ever, Gaisano and other outlets nationwide.”

John has an entry in the Metro Filmfest, “Shake, Rattle & Roll 9”, but he won’t be around to join the Parade of Stars. “I’m flying to the U.S. to join my family who’ll be there until my sister Camille has delivered her baby in January. I appear in the ‘Christmas Tree’ episode, the directorial debut of writer Paul Daza. I play the brother of Gina Alajar na father figure for her son, Nash Aguas. Our mom in the movie is Boots Anson Roa and she told us to buy a fresh pine for our Christmas tree. What we don’t know is that the pine tree I got is cursed and it turns into a monster that eats people at night. This is my first ‘Shake’ movie and also my first horror flick and I enjoyed doing it. Nakakatuwang katrabaho si Direk Paul as he’s so relaxed on the set. He knows what he’s doing kaya mabilis siyang magtrabaho. Our episode will give the audience a real good scare.”